If you don’t get these right, your images won’t upload.Īmazon only accepts four file types for product images: TIFF, JPEG, GIF or PNG.Įvery file must carefully follow Amazon’s naming conventions as well. The first point of reference for creating great Amazon images is the marketplace’s own criteria. So both returns and negative feedback are less likely.Īmazon image requirements: File types and names As shoppers will know precisely what their purchase looks like, they won’t get any nasty surprises upon delivery. Providing accurate and detailed product photos can also benefit sellers post purchase. Ask yourself what shoppers would examine if they were buying your product in a store. This gives shoppers the information they need to convert. Then, within product pages, sellers need to provide a selection of more detailed photos. It helps you stand out from the crowd and encourages shoppers to click-through to your product page. This photo appears in search results and is the first thing potential customers see. It’s important to carefully choose the right leading image for each Amazon listing. But they also contribute to customer satisfaction. Let’s run through the rules for Amazon images, as well as eight optimization tips for boosting sales.Īmazon images play an integral part in nurturing sales for your business.
As a highly customer centric marketplace, Amazon appreciates this.Īlthough it’s not the same as trying something on, Amazon images can help shoppers experience a product – and this drives sales. Just under half of online shoppers say that not being able to physically examine a product is the worst part of online shopping.
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